6150 Corporate Dr.
Open 8-8 Monday-Saturday
Open 10-6 Sundays, Memorial Day, July 4th, and Labor Day
719.599.0149   888.404.3641
mail@criterium.com

Archive for April, 2012

Focus: Novice Riders

April 27th, 2012 - News

Our events for Novice Riders begin Saturday, April 28th, with the Specialized Women’s Ride Day.  Molly will lead a ride from Criterium to Garden of the Gods via the Greenway Trail.   There may also be a self-guided group going via street on road bikes.   The ride will take shape at 2 p.m.

RAIN?   …always a possibility in Colorado!  Molly will lead a short fit seminar in the store if it is too wet to ride.  Bring your bike!

NEXT:  Beginner riding classes –limit of 5 riders–personal attention to your riding position, starting and stopping techniques, using gears.  Call for times and reservation.  $20/hour. 599-0149

Chick Fil-A Novice rides:  Tori leads a Saturday breakfast ride from Chick Fil-A on Garden of the Gods to Criterium.  Over the season, this ride will help novices prepare for the Ride for Heroes.

Training rides for the Ride for the Cure:  We need a ride leader to train novices for the Komen Ride for the Cure.  Rides will originate at Criterium.

Miles Per Dollar

April 9th, 2012 - News

We know all about inflation at the bike shop.  Putting air in your tires keeps the wheels round and helps you to roll faster.  There is a self-serve pump by the front door.  We will also fix your flat while you wait, any time between 8 a.m. and 8 p.m., so the flat tire doesn’t ruin your ride.

There is a dark side of inflation, too.  The price of black butyl rubber has been steadily rising.   We can’t control this type of inflation, but we can develop some offers to keep your bicycle miles per dollar up.

For example, we did not want to compromise the quality of innertubes that we sell, so we now offer ‘bulk tubes’ of identical quality, without the box.  These tubes are available in most common sizes.  In addition to the bulk tube savings, we offer an additional $3 off when you purchase three tubes.   It gives you an incentive to keep a spare on hand.  Here is the math:   $10 tube in box, OR $6.52 bulk tube – $1 each with 3-tube discount = $5.52 before tax.   …just a little more than a gallon of gasoline, and probably good for hundreds of miles.